Nintendo promotes DS across the UK
On Tour with Mario...
With the European launch of the new Nintendo DS handheld now very much looming, the big N have begun upping the ante in the hype department, no doubt hoping to get consumers clamouring ahead of the big debut. With this in mind, a brand new website: touchmehere.co.uk details locations across the nation where you can trial one of the wee beasties, and there's plenty of brand-linking in a lifestyle-stylee, as Ninty hope to attract young hipsters to their big hope ahead of the Sony PSP.
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Twenty-four branches of TopMan stores across the country will be holding invitation only 'Lock Ins' to sample the new machine, whilst top GAME loyalty card holders will also be invited to sample more privately. For the plebs, there will also be a number of DS 'pods' placed in game stores everywhere, and all 42 VUE cinemas will be pushing it too. A number of shopping centres are also participating in the forty day DS UK Tour, so if you want to find your local venue, we urge you to sample the aforementioned website.
