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GTA Online's first Social Club Event Weekend kicks off today

Special playlist and exclusive giveaways happening all weekend

The first of Rockstar's Social Club Event Weekends kicks off in GTA Online today.

The Vespucci Beach Party celebrates the arrival of the new Beach Bum content update with a special event playlist, bonus crate drops and community sweepstake giveaways.

Up for grabs are exclusive gear like the limited edition GTA V beach towel and the equally-exclusive Los Santos Lifeguard long-sleeve t-shirt. There are also some special in-game vanity plate awards for best performances in the playlist jobs. GTA Online's first Social Club Event Weekend kicks off today

Rockstar will also be hosting a livestream of the event later on today between 7pm and 9pm GMT on Twitch.tv. Full information on the Vespucci Beach Party is available over on the Rockstar Social Club website.