Sony planning a big announcement at the end of the month

Is it the first showing of the PS4

Sony has announced a mysterious event for the end of the month with a short and exceptionally cryptic trailer.

The 45 seconds of video shows flashes of a device close up and images of the PlayStation's four face button icons.

It promises that they will be making a big announcement of some kind on February the 20th.

Could this be the announcement of the PlayStation 4? I guess it might be a good idea to head over to the announcement's dedicated website on February the 20th at 6pm for answers.

E3 Trailer