Newell sees Apple as the biggest threat to Valve's living room aspirations
Gabe Newell has outlined what he sees as the biggest challenges for Valve bringing PC hardware into the living room and Apple seems to be the top of his list.
The Valve boss explained that Apple could sweep traditional home consoles aside with relative ease and that they would need to find a solid way to address Apple's mobile dominance if the PC is to be an attractive option in the living room space.
"The biggest challenge," Newell began. "I don't think is from the consoles. I think the biggest challenge is that Apple moves on the living room before the PC industry sort of gets its act together. The threat right now is that Apple has gained a huge amount of market share, and has a relatively obvious pathway towards entering the living room with their platform."
He continued, "I think that there's a scenario where we see sort of a dumbed down living room platform emerging - I think Apple rolls the console guys really easily. The question is can we make enough progress in the PC space to establish ourselves there, and also figure out better ways of addressing mobile before Apple takes over the living room?"