Too early for a PS Vita price cut says Sony
The boss of Sony Computer Entertainment Shuhei Yoshida has emphatically turned down any suggestions that they should cut the price of the PS Vita soon to stimulate sales.
He pointed out that their engineering team is working to find ways to reduce the cost of the PS Vita but they're not quite there yet.
Yoshida began, "People like cheap or free. Of course, cost reduction is one area our engineering team is working on. But we just launched the platform earlier this year. It takes time to do so."
"At a certain point in the future we would like to address the pricing issue for some of the people who are waiting," he continued. "But this year we are trying to add value by creating different types of bundles. We announced we will provide LittleBigPlanet PS Vita bundle pack. That's affordable for people who are looking for a good deal."
- Visuals are key to the PS4's success according to Nielsen's latest survey
- Sledgehammer considering revisiting classic multiplayer maps for Call Of Duty: Advanced Warfare
- New ToeJam & Earl game comes to Kickstarter
- Free login campaign announced as Final Fantasy XIV tops 4 million registered users
- Fable Legends will be free-to-play on both PC and Xbox One
- Bastion will hit the PS4 in April
- Sierra bringing Velocity 2X to Xbox One and PC
- This month is a triple-A bonanza for Xbox gamers on Games With Gold
- New House Of Wolves leak shows a Reef social hub for Destiny