EA seems to be convinced that they PlayStation Vita has far more potential for success than Nintendo's 3DS.

The new boss of Labels believes that the features has built into their new handheld are more attractive to smartphone users than those in the 3DS.

He began: "I think [Sony has] got a shot because they have some really unique innovation in the control scheme, the technology and the screen. It's got a lot of social features now so that you can actually communicate with our friends and be social. You can't ring them up by putting the device up to your ear but in general I think they've got most of the capabilities that you'd find in a smartphone, with some unique capabilities that make them stand out."

"I don't think they're quite in the same boat as the 3DS..." Gibeau continued "the was a really interesting piece of technology but I think there was some confusion over it and the title slate was a little different. I think Vita has a better chance because it has a stronger title slate at launch. has had a great run in as a device; it seems to have reached a much larger audience here than it did in North America."

Thanks IndustryGamers.

By Ewan Aiton