Bleszinski: Rockstar's games have that x-factor
Rockstar one of the few publishers ready to take a risk
Epic's Cliff Bleszinski has been taking about why he thinks Rockstar's games are so great.
After having played LA Noire, Bleszinski tipped his hat to Rockstar for being one of the few publishers in the business that is willing to take a risk and throw everything they have into making risky concepts a success.
He began:"Its actually making me look differently at downtown L.A. It's like, hey, theres that landmark, right? It's a really, really fun game and I'm having a good time with it. The story's compelling and the computer animation's great, the acting's great, the writing's great too. I love that it's a little different because I feel like I've gone in a time machine. People use words like 'blockhead,' like, 'You blockhead!' And Im like, 'What? Really?' It's awesome. I love it."
"Thats why theyre f***ing awesome," Bleszinski continued. "The Cliff of five years ago is like, 'Really? You're going to make a Western game? Have fun, loser.' And then it comes out and sells 7 million and Im like, 'Oh my God.' Which further proves to the industry that you can do anything as long as you do it right AND market it That's the x-factor. If you dont get behind the product... its like a self fulfilling prophecy. It's like, 'Well, we don't think its going to do that well, so we're not going to put any marketing money into it.' You do realize what you just did. You didn't give it a chance. If you actually were to commit to something, and market the hell out of it, it could do phenomenal."
Thanks IndustryGamers.
