Peter Molyneux has revealed that has high hopes for their sequel III.

Molyneux told GamesIndustry.biz that Fable III needs to sell at least 5 million to avoid withering.

The Populous creator said: "We are driving to sell more than five million units and to make a profit in excess of $150 million. We have to do that because if a franchise doesn't reach that level it will inevitably wither."

He also added that they would take an episodic approach like they did wth Fable II, releasing it in small parts on Live as well as in full on disc at retail.

"Soon after the launch we're doing episodic," he said. "We break it down in chapters. We give away the first chapter entirely free, the first hour. When you reach a certain point in the game it says 'thank you for playing the pilot of Fable 3, do you want to spend an extra 2-5 or whatever dollars to buy the next episode, or buy the whole lot?' Press 'yes' and you will immediately continue playing."

Fable III hits 360 and on October the 26th with Microsoft hoping that it will breathe new life into their PC gaming business as well as achieving success on the 360.

By Ewan Aiton