Sony claims Apple is arrogant

Pot calls kettle black

A war of words has been sparked between corporations Sony and Apple, the former labelling the California-based technology company as arrogant.

CVG caught an interview at The Brisbane Times with Sony Australia's Michael Ephraim during which the subject the subject of corporate arrogance was raised.

"I don't think we are arrogant anymore," Ephraim stated. "I think we can name a company that is a fruit that is in the news a lot about their arrogance. I think they have taken the mantle from us."

On the other hand, at least Apple has reason to be confident in the success of iPhone and iPod touch, whereas Sony continually refuses to admit the failure of PSPgo.

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