American Heart Association gives Wii the thumbs up
In a curious press conference, Nintendo and the American Heart Association have announced an new partnership.
The partnership is to help encourage exercise as part of a healthy lifestyle whether that be playing sports, walking, or using the Wii's more active titles.
AHA president, Dr Clyde Yancy, said: "Our two organizations come from different worlds, but we share a common goal,. Showing people accessible ways to stay active has been a part of our mission for decades, but our research tells us nearly 70 percent of Americans are getting no regular physical activity. As an organization we are looking for ways to change this. Nintendo has demonstrated clear leadership in active-play video games with the popularity of the Wii system, and I'm confident that together we can encourage Americans to become more physically active."
The results of the partnership are that the Wii will feature an AHA endorsement logo on the boxes in return for Nintendo sponsoring the AHA's Start! Heart Walk events across the US.
There was no mention of the Vitality Sensor though.
Thanks 1UP.