GameStop to offer DLC in stores

Downloadable content going on sale, offline

Giant US videogame retail chain GameStop have this week confirmed plans to start selling downloadable content in stores; 'DLC' is of course more commonly distributed via online channels.

The company will start testing this new service in 2010, offering players the chance to acquire DLC alongside new purchases, as part of a partnership with Xbox Live and PSN.

"A large market for full game downloads is not imminent, (but) the add-on downloadable market will grow," says GameStop CEO Paul Raines.

Evidently this move will only support the PS3 and the Xbox 360, at least for starters.

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