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PSP Go could be 'slow burner'

Handheld could still succeed, says retail boss

While early sales of the digital-only PSP Go may have failed to excel, the handheld's story is far from over, according to GameStop suit Tony Bartel.

"I think that, by Sony's admission, you can tell by the small marketing that was done for this, that their mentality was more of a slow roll than a major launch. This was clearly different than the way that Nintendo approached the DSi, and I think that was by design," Industrygamers were told by the boss.

"I think the story is far from over and being written on the PSPgo. I think Sony knew it was going to be more of a slow build as opposed to a right out of the gate huge release. I'm not sure that anyone that spent a lot of time working with Sony on the launch was really surprised by the way that it's gone so far."

So, Sony's strategy is deliberate we're told. Time will tell.

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