Activision: Guitar Hero trouncing Rock Band
There isn't a great deal of love lost between Guitar Hero and Rock Band, Activision exec Mike Griffith using yesterday's earnings briefing to lay into EA's rival music series, using a few choice statistics.
"This quarter, we further extended our advantage for the Guitar Hero franchise," he beamed. "We ended the quarter with a 55 percent share of all rhythm and music based games in North America and Europe, up 10 full points from the prior year, as we took share from Rock Band in both North America and Europe."
The boss continues: "In Europe, where expansion of the franchise remains a strategic priority, quarterly sell-through was up over 80 percent year over year, with Guitar Hero outselling Rock Band by 10:1."
Griffith concludes, stating that the release of Guitar Hero Metallica should further improve Guitar Hero's clout in Europe.
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