Ubisoft are looking to get a stronger foothold in the genre and are on the lookout for studios to work with.

Following the success of Snowboarding, CEO now wants to see more in the arena of sports.

Guillemot told MCV: "(sports) is a difficult genre to break into and I am extremely pleased with the results; Shaun White Snowboarding was our first tie-in with a professional athlete and it has been a huge success worldwide."

"This is definitely an area in which we plan to grow our presence," he added.

By James Wallis