Spencer defends Rare
All about market expansion
After ex-Microsoft exec Peter Moore described Rare as lacking relevance in the modern games market, Microsoft Game Studios boss Phil Spencer has leapt to the developer's defence.
"Rare is a great studio that continuously delivers high-quality, award-winning titles for the Xbox platform and will continue to do so in the future," Spencer offered to GI.biz.
"Rare plays a strategic role in delivering games and platform experiences that will help the Xbox achieve our long-term strategy of expanding the customer base to a mainstream audience. "The studio’s current work that includes the recent release of another critically acclaimed installment in the Viva Piñata series, the reinvention of a genre and a franchise with the November release of Banjo-Kazooie: Nuts & Bolts as well as the Avatar system they’re delivering as part of the new Xbox experience not only is indicative of the value they deliver to our business but proof positive to our partners and the industry at large of our commitment to this strategy and the platform’s continued success."
