Responding to complaints from third-parties such as that and software stock shortages and Nintendo's inability to satiate demand is hurting new game launches, the Big N have promised more stock for the festive season, adding that the company are now working hard to alleviate bottlenecks.

Nintendo of America boss Reggie Films-Aime is quick to affirm that these remain a short-term concern, assuring that third-party publisher will soon be able to share in the Wii's success.

"As every publisher talks about shifting over to Wii it's creating this crush of production right now at our factories for software," said during an investor conference.

"What we've done is to ramp that capacity up and work with the publishers to ensure that their best titles get into the marketplace and have a productive holiday. This is a very short-term situation that is effectively going to be resolved in a course of three week's time."

By Luke Guttridge